Every company has a story worth telling. I find it, then build the system to tell it.

Twelve years across healthcare compliance, fitness and wellness, real estate, tech, and personal brands. Different industries, different audiences, same job: find the story, then build the system that tells it.

I love strategy as much as I love execution, which is a rarer combination than it should be. I love digging into the data and analytics just as much as building the campaigns and creating the content itself.

Most recently, I built and ran the entire marketing function for a B2B healthcare compliance company, solo. Grew their podcast 230%+ into the top 10% globally, with 7 of 24 guests converting into paying clients. Grew their LinkedIn page 65% and website traffic 61% year over year, almost entirely through organic growth, which is my specialty.

I work AI native, building the infrastructure for faster cycles and repeatable, sharper output. That includes AEO and GEO: I build for where audiences are going, not just where they're at currently.

If you need someone who can sit in the strategy room and then ship the work themselves, that's me.

Outside of work, you'll usually find me hosting my meditation podcast, lifting weights, or curled up with a personal dev or fantasy book and a matcha. I'm a lifelong learner at heart, always chasing the next thing I don't know yet.